QR Codes and Marketing: Why you Need a Mobile Website

by Michael Armstrong

QR Code Marketing StrategyThere are a lot of people that just LOVE QR Codes.  On some level they are pretty cool and fun but you need to make sure that if you want to use QR codes are part of your marketing strategy, that you use them correctly.

When you create a QR code you use it to send people somewhere, like your website or some type of sign up form or offer.  The problem is, QR codes are scanned by mobile phones and if you dont have a mobile optimized website, you cant send people to your website using a QR code.   Make sense?

There are a variety of small businesses that are using QR codes as part of their overall marketing plan including retail stores, restaurants, salons, online retailers, manufacturers and even fitness centers.  In order to kick off a successful QR code marketing strategy, make sure you have a mobile website to send these people!

QR Code Marketing Infographic

QR Codes and Marketing

Start a QR Code Marketing Campaign – Start with a Mobile Optimized Website

Build a Mobile Optimized Website

QR Code - Take this post Mobile!
Scan this unique QR (Quick Response) code with your smart device. The QR code will open this url on the device for mobile sharing and storage.  What is your QR Code Marketing Strategy?
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Categories: Make a Mobile Website Mobile Marketing Strategies QR Codes